Storytelling is the difference.
What I learned at Amazon and through Airbnb, WPP, LMVH, and Kohler about iconic growth, leadership, and clarity is staggering. My keynotes offer a powerful, incisive, and inspiring view of the future of customers, companies, and industries.
Finding the right speaker can be one of the most exciting, yet one of the most challenging decisions you will make. Content, energy, and profile are all primary considerations, but what ultimately determines whether a speaker hits a home run with your audience is something more important—empathy and humility.
“It’s tough to pick one speaker that I most enjoyed hearing from when the lineup consisted of top execs from companies like Pinterest, Waze, Havas, and IBM, but one particularly memorable presentation was delivered by Anthony Reeves.”
Lainie Smith, WHOOP.
That's what makes me very different. Every single in-person or virtual keynote, discussion, or panel talk is customized to meet your audience's specific needs - whatever their size.
Before delivering an exciting keynote, I undertake a four-step preparation program, including asking the conference organizer for feedback. This preparation guarantees I will have everything I need to deliver a non-canned, high-energy, thought-provoking keynote that not only provides relevant solutions for your audience, but also includes relevant takeaways and can-dos. And most importantly, it’ll help deliver a presentation that people will be talking about for months and years to follow.
There are two common themes. 1) Uncomfortable Growth, or 2) Longevity Through Foundations. You'll get an exciting blend of hands-on stories and insights, engaging storytelling, immediately usable growth and strategies, and maybe even a laugh or two.
1: The Greatest Threat to Growth is comfort.
In Eat the Donkey, Anthony Reeves challenges a dangerous modern illusion: that growth comes from optimization, safety, and comfort. It doesn’t. Growth comes from facing the decisions leaders instinctively avoid. In this keynote, Reeves draws from his journey—from the Australian Outback to global boardrooms—to show how comfort slowly erodes relevance, creativity, and conviction inside organizations. He argues that most companies don’t fail because of market forces or competitors, but because they stop asking the uncomfortable questions that unlock clarity: What are we avoiding? What no longer serves us? What truth are we protecting ourselves from? This session equips senior leaders to recognize comfort as a hidden threat, confront deeper decisions, and rebuild momentum through clarity, courage, and disciplined discomfort.
2: Building Longevity Through Foundations.
Anthony Reeves introduces the Foundational Theory—a practical framework for building enduring companies and iconic brands in an era of constant change. Drawing on experience from global organizations and founder-led businesses, Reeves shows how longevity is created by clearly separating 1) Foundations (what must never change), 2) Principles (how decisions are made—similar to Amazon’s leadership principles), and 3) Characteristics (how the brand shows up in the world). Most organizations blur these layers, leading to drift, dilution, and reactive decision-making. This keynote provides C-level leaders and teams with a clear, actionable model to regain focus, align teams, and make faster, better decisions with confidence. The result is not rigidity—but clarity, consistency, and the freedom to evolve without losing what makes the company matter.
“Anthony is a true leader, who understands how to create great teams and work. His passion for strategic communications that produce results is unparalleled. “
Mark Capps. VP, Client Partner, Merkle (Dentsu)
